Senior Paid Media Manager

VIPKID
VIPKID

Marketing & Communications · Full-time

Gangnam-gu, Seoul, South Korea

Posted on Sep 24, 2026

About the Company

Dino AI is a growing AI EdTech company built on the educational expertise of VIPKID, a global online English education company.

As an official partner of ETS and Lexile, Dino AI combines immersive storytelling, interactive games, and personalized AI teachers to create engaging English learning experiences for children

What you’ll be doing

  • Set media buying strategy and budget across Meta, Google, Naver, and other channels - Set up and manage pixel tracking, attribution, and MMP infrastructure
  • Optimize campaigns by new vs. returning customer segments
  • Manage and report on channel performance against LTV:CAC and other key metrics - Select and manage agencies/partners
  • Adopt AI-driven auto-bidding/targeting features (Meta Advantage+, Google PMax, etc.) to improve operating efficiency

Must haves

  • 5+ years of performance/growth marketing experience
  • Hands-on experience with Meta Ads, Google Ads, GA, and strategy-setting on these platforms
  • Data-driven decision-making and structured communication
  • Business English proficiency
  • Understanding of and hands-on experience with AI-based auto-bidding/targeting features

Nice to haves

  • App/subscription-service performance marketing experience
  • Team-building and management experience
  • Experience testing ad creative using AI copy/creative generation tools

Apply via email: lexie.kim@dinoai.ai