About the Role

We’re looking for an experienced Content Strategist specializing in strategy, production and editing, to join our growing creative team on a full-time basis.

Balancing strategy and creativity are what you do best. You understand the best practices of email marketing, social trends, hooks, pacing, structure, music, and graphic needs to produce top tier Instagram content week after week. You enjoy documenting best practices and creating systems out of them so that you and your team can more efficiently complete work and repeat winning actions. You’ve led strategy and created content at a high level and high pace and are able to demonstrate the trackable growth you drove for brands.

Key Responsibilities:

Email Marketing & CRM Management

• Plan, create, and execute email marketing campaigns from start to finish, aligning with customer journeys and business goals.
• Identify target audiences, draft compelling email copy, and develop creative briefs.
• Design and build targeted email lists within CRM platforms such as HubSpot.
• Ensure email accessibility and quality through rigorous testing.
• Track campaign performance, analyze engagement metrics, and provide actionable insights for future improvements.
• Support the development of audience journeys, including lead generation, welcome email campaigns, and SMS alerts.

Social Media & Content Production

• Create and deliver 4 new styles (4 video and 4 static) every month for paid media, ensuring high-quality, engaging content tailored to each partner’s audience.
• Develop and post 2-3 pieces of content (reels and graphics) per week on Instagram and Facebook for all partners (with potential to scale based on platform and strategy evolution).
• Track, analyze, and leverage social media trends to maintain relevance and stay ahead of the curve.
• Develop and execute platform-specific strategies for organic social media growth and engagement.
• Maintain well-organized content libraries and SOPs in Google Drive for easy team access to approved partner content.

Creative Leadership & Strategy

• Balance strategy and execution to produce content that resonates with audiences and drives measurable results.
• Document and refine best practices, ensuring scalability and efficiency in content production.
• Collaborate with cross-functional teams to align content initiatives with broader marketing and brand strategies.
• Coordinate on-campus marketing campaigns with partners to enhance brand visibility and engagement.

Qualifications & Skills:

• 2+ years of experience in content strategy, email marketing, and social media content production.
• Strong understanding of email marketing best practices, CRM platforms (HubSpot preferred), and customer journey mapping.
• Expertise in Instagram and Facebook content strategy, with hands-on experience creating high-quality short-form videos, carousels, and engaging visuals.
• Data-driven mindset with the ability to analyze performance metrics and adjust strategies accordingly.
• Experience managing multiple brands and creating platform-specific content for different audiences.
• Ability to document and streamline creative workflows for efficiency and repeatability.
• Strong organizational skills with proficiency in Google Drive and cloud-based content management.
• Ability to work independently in a remote environment while collaborating effectively with a global team.

Why Join Us?

• Work in a dynamic, creative, and growth-oriented environment.
• Be part of a team that values innovation and measurable impact.
• Enjoy the flexibility of a remote work setup while collaborating with a highly motivated team.
• Opportunity to lead and shape content strategies that drive meaningful brand engagement.

If you are a strategic thinker with a passion for content creation and digital marketing, we’d love to hear from you! Apply now to be part of our growing team.